Daniel Molloy-Brookes
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August 8, 2025
How political engagement is shifting among young people
Leafletting, canvassing and party-political broadcasts once dominated the political campaign space and made up the backbone of any political campaign in the UK, with successful media hits helping political actors control political discourse. But Gen Alpha and Z, the next generation of voters, are different. Leaflets, television broadcasts and canvassing is no longer a driving […]
